Learn How to Turn More of Your Web Traffic Into Qualified Sales Leads

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Learn How to Turn More of Your Web Traffic Into Qualified Sales Leads

Over the last five years, web marketing has become an essential element in the marketing mix for virtually all B2B companies. B2B web marketing programs are now measured in the BILLIONs of dollars spent annually on SEO, SEM, and social media initiatives. All this effort is designed to do one thing: drive potential customers to the company website.

Yet, the typical B2B company can identify and qualify less than 10% of their web site visitors - if they're lucky!

And as the battle to stand out on the web grows ever more intense, visitors are less and less identifying themselves by filling out forms or downloading white papers. The result: the cost per web lead is getting more expensive every year.

In this webinar, Henry will show you how you can double, triple, or quadruple your website ROI and provide an ongoing flow of qualified leads for your company's sales team.

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Henry Whitfield

Henry Whitfield has two decades of experience as a high tech sales and management executive and entrepreneur. He founded TelID, a registry linking telephone numbers with Internet URLs. He was also the founder of AdExchange, and was responsible for creating a new industry around marketing service syndication. Henry has held key management positions at AutoBoard and Apple Computer. He earned an MBA from the University of North Carolina's Kenan-Flagler Business School. At LeadFormix, Henry is the VP of Sales.