Hi, With the Super Bowl XLV 2011 frenzy reaching a feverish peak, have you chosen your favourite team yet? In the game, players tackle their opponents, toss the ball higher and aim straight at the goal post – right past the goalie, and there you are! A GOAL! What an adrenalin rush... Similarly, put your lead generation programs right on track, assess your visitor intent even before they reach you, nurture them with exciting product offers, whitepapers and exclusive services. And Voila! Here's a perfect touchdown to your lead generation – An escalating ROI!

With the Super Bowl XLV 2011 countdown already begun, it is only fair to keep our spirits high by mixing work with play! Get the right mix of 'people-process-product', to ensure that your leads become customers and your ROI is steadily rising. Read more to find out how your favourite game can teach a lesson or two on lead generation!

With all that Social Media marketing 'Success stories' doing the rounds, don't be surprised if you are one of those marketers who has been looking for a simple and easy way to jazz-up your Company's Facebook Business page, we did too. And that is why, we at LeadFormix thought it would be really cool, to introduce FBML templates that you can just customize to create really interactive FBML pages in minutes. So go on, and log in to your LeadFormix platform, click on the Landing pages icon and select the Facebook template of your choice to create a customized page.

Online marketing requires loads of content. It is quite a humungous task to sustain the quality and quantity of content generated and used to populate the different marketing channels to attract those coveted leads. Join Ardath Albee the most well known face in the B2B Content Marketing space as she shares her secrets to creating content in volume that engages your prospects.

Regards, LeadFormix team