LeadFormix, a CallidusCloud Company (NASDAQ:CALD), is the leader in next-generation marketing automation software, known as Marketing Automation 2.0.
LeadFormix delivers a game-changing real-time marketing automation solution for enterprises that converts anonymous online visits into qualified sales leads, determines website visitor interest and intent, and enables sales teams to reach decision-makers more effectively and close deals faster using patented business intelligence and data mining technology.
LeadFormix provides significantly richer lead data than any other solution, enabling enterprise sales and marketing teams to uncover hidden opportunities, accurately identify decision-makers, and deliver powerful, targeted, real-time responses and offers to potential customers.
LeadFormix was founded in 2008 by software executives from Microsoft, Yodlee, Autonomy, and Healtheon. Headquartered in Pleasanton, California, the company has offices in California, Michigan, UK and India.